All You Need to Know About The Digital Shop; Website


According to the Oxford dictionary, a website is “a set of related web pages located under a single domain name, typically produced by a single person or organization”. It is a collection of web pages that contain related content that can be identified by a common domain name. It is usually published on one web server, although it could be more depending on the reach of the website in question. Every business which wants to have internet reach to customers should have a website.

While making your business available to people online, it is important to design the website with the consumers in mind. The website must be user friendly.It helps to research other competitor’s websites to understand what the consumers are attracted to. It is also important to make the website have its own unique qualities that differentiate it from all others.

There are billions of websites from various businesses worldwide. So this allows a wide range to learn from when making a new website. There are also various types of websites and anyone wanting to create a website has to research properly to ensure the website caters what he or she has to offer.  The types of websites include home pages, magazine websites, e-commerce websites, blogs, portfolio websites, landing pages, social media website, directory and contact pages etc.

Home pages are the website’s main hub. The home page serves as the face of the brand. It is where the user is immediately directed to immediately he serves for the website. The design of the homepage matters a lot as it converts a lot of users to customers. It must relate exactly what the site is about while still being easy to use. Magazine websites feature a lot of photos, videos and articles that educate and inform users. Over the years, the magazine industry has evolved from being only print, to being mostly digital.

An e commerce website is an online shop. It is a virtual place where consumers can see the products available and choose to buy them. An efficient ecommerce website allows for easy navigation through products and making purchases. A blog gives regular updates on products in a more casual and personal manner as compared to magazines. Many big brands have their own blogs as far as they can gather customers, a small brand may not be able to handle a blog. As blogs need a lot of traffic to grow. In such cases, the small brand can get the services of a blog that works on the same niche.

A portfolio website allows for creative professionals to showcase their work to the general public. A landing page is a specific website that drives visitors to the website to take a specific action. Social media websites offer a wide reach of coverage because of the vast amount of people who use social media regularly. Directory or contact page is the part of the website where users can communicate directly with the business owner or the handler of the website.


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