Top TikTok Mistakes Brands Need to Avoid in Their Marketing Campaigns

Top TikTok Mistakes Brands Need to Avoid in Their Marketing Campaigns

Even as most marketers were engrossed with engaging Millennials that were young, affluent, and hungry for new products and services, the marketing potential of Gen Z made itself apparent and TikTok emerged as the social network of choice by many brands, including the likes of Washington Post and Warner. According to Forbes, … Read more

Role of Digital Marketing: Progression From 2020 To 2021

Role of Digital Marketing

Introduction As we are proceeding towards 2021, we are taking this year’s latest technologies, newer updates, and marketing tactics from 2020. Digital marketing is an ever-evolving process, and we must keep up to date with the changes in the digital world. As prominent digital platforms introduce new features or update existing features, … Read more