Top 10 Iconic New York City Billboard Locations That Advertisers Crave For


New York City, a global hub for commerce, culture, and creativity, offers some of the most coveted advertising spaces in the world. Here’s a rundown of the top 10 iconic billboard locations in NYC that every advertiser dreams of dominating.

Key Takeaways

  • Times Square offers unparalleled visibility with its iconic digital screens and high foot traffic.
  • Broadway (1500 Broadway) is a prestigious advertising spot, attracting a sophisticated and influential audience.
  • 1552 Broadway Avenue, with its central Times Square location, guarantees exceptional visibility and international audience engagement.
  • Yankee Stadium reaches a wide demographic, from sports fans to families, ensuring significant brand exposure.
  • Madison Square Garden’s prime midtown location offers access to both locals and tourists, maximizing visibility and engagement.

Times Square

Looking north up Broadway from 43d Street

Why not make your brand stand out by advertising in Times Square, where iconic billboards and digital screens guarantee high visibility? Imagine your brand’s message lighting up the bustling heart of New York City, attracting the eyes of millions. Times Square isn’t just any location; it’s a vibrant hub where your digital billboard can shine alongside the world’s most celebrated brands.

Consider the ABC SuperSign or the screens at One Times Square, perfectly positioned to catch the attention of every passerby. Or, if you’re aiming to target commuters directly, the state-of-the-art digital displays at 1500 Broadway and West 43rd Street, owned by Neutron Media, sit right across the NASDAQ, offering unparalleled exposure.

And let’s not forget the four giant screens by Light Year Media at 1552 Broadway Avenue. Located in Father Duffy Square, these screens are visible from the ground up to the 18th story, making your ad unmissable. In Times Square, your brand doesn’t just advertise; it becomes a part of the city’s iconic landscape. So, why settle for less when you can capture the world’s attention in the Bow Tie area’s electric atmosphere?

Liberty State Park

Moving on to Liberty State Park, you’ll find that its scenic views add a unique impact to your advertisements. The park’s high traffic exposure guarantees your message reaches a broad and diverse audience. It’s a prime spot for those aiming to make a significant impact with their outdoor advertising campaigns.

Scenic Views Impact

Liberty State Park’s picturesque views greatly enhance the effectiveness of billboard advertising, providing advertisers with a prime location to attract the interest of diverse and high-traffic audiences. Its strategic placement near iconic landmarks like the Statue of Liberty and Ellis Island not only boosts the visibility of billboard messages but also capitalizes on the scenic beauty to engage viewers more deeply. Here’s how the scenic views impact billboard advertising:

  • Magnifies brand presence against the backdrop of national landmarks.
  • Engages tourists and locals alike with stunning visuals.
  • Enhances recall value with memorable surroundings.
  • Elevates the advertising experience, blending commerce with natural and historic beauty.

Leveraging Liberty State Park’s scenic views, advertisers create impactful campaigns that resonate well beyond the moment of viewing.

High Traffic Exposure

Liberty State Park’s strategic location near key attractions guarantees that your billboard gains exposure to a vast and varied audience, from tourists to locals.  Situated close to the Statue of Liberty and Ellis Island, it draws in crowds, including cruise line visitors who are keen to explore. With an ample supply of billboard inventory, you’re positioned to capture attention in a high-traffic setting.

This iconic New York City location ensures your message reaches a diverse group, allowing you to target both tourists and locals effectively. Opting for Liberty State Park for your advertising needs means betting on high visibility and strategic placement among the most iconic New York City billboard locations. It’s a prime spot that advertisers crave for, ensuring your message isn’t just seen, but remembered.


Cruises provide a unique advertising opportunity as they navigate around New York City, showcasing billboards to a diverse audience. With their sightseeing tours circling the bustling city, these cruises offer an unparalleled platform for advertisers aiming to capture the attention of tourists and locals alike. By positioning your brand along the cruise route, you’re not just guaranteeing that your message sails across the heart of New York City, reaching a wide and varied demographic.

Here’s why Cruises stand out among New York City billboard locations:

  • High Visibility: Billboards along the cruise route enjoy uninterrupted visibility, making them hard to overlook.
  • Diverse Audience: The cruises attract a mix of tourists and locals, providing brands a chance to engage with a broad audience.
  • Unique Platform: Advertising on a cruise route is unconventional, setting your campaign apart from the typical cityscape ads.
  • Strategic Location: Departing from midtown, these cruises ensure your ads are seen in some of the city’s most frequented areas.

Incorporating Circle Line Cruises into your advertising strategy not only amplifies your brand’s presence but also connects you with an audience that’s always on the move, exploring the iconic sights of New York City.

Yankee Stadium

Turning your attention to Yankee Stadium, you’re tapping into a hub where audience demographics, visual impact, and brand exposure opportunities intersect. Here, your ads can catch the eyes of a wide array of fans, from locals to international visitors, ensuring your message resonates far and wide. Leverage this iconic venue’s high foot traffic and popularity for your next billboard campaign to truly make an impact.

Audience Demographics

Yankee Stadium shows

Attracting both tourists and locals, Yankee Stadium offers advertisers a diverse audience ranging from enthusiastic sports fans to families. This iconic location not only hosts baseball games but also a variety of events, presenting a unique opportunity for advertisers to connect with a wide demographic. When considering audience demographics at Yankee Stadium, it’s crucial to highlight:

  • Sports enthusiasts keen for live action.
  • Families seeking an entertaining outing.
  • Tourists exploring iconic New York spots.
  • Locals attending events or games, fostering a sense of community.

Yankee Stadium’s audience is not just diverse; it’s engaged and receptive, making it a sought-after spot for advertisers aiming to make a significant impact.

Visual Impact

When you gaze upon the outfield at Yankee Stadium, the abundant billboard inventory immediately captures your attention, offering advertisers unparalleled visual impact. This iconic New York City billboard location benefits from the strategic positioning that guarantees your message is visible during every game, reaching a captive audience of both tourists and locals.

Leveraging the popularity and high-traffic nature of Yankee Stadium for maximum exposure, your campaign gains prestige by associating with the home of the New York Yankees. It’s an opportunity to engage with a diverse audience in a setting that’s as iconic as the billboards themselves.

Feature Advantage Impact
Abundant Inventory High Visibility Unparalleled Exposure
Strategic Positioning Captive Audience Maximum Engagement
Iconic Location Prestigious Association Diverse Audience Reach

Yankee Stadium isn’t just a sports arena; it’s a bustling hub akin to New York City’s Times Squares, where brands can shine brightly. Here’s what makes it a goldmine for advertisers:

  • Abundant billboard inventory along the outfield targets both tourists and locals.
  • Strategic placement secures messages are visible during games, capturing the attention of a captive audience.
  • High foot traffic offers exposure to a diverse audience, amplifying brand reach.
  • Leveraging the popularity of the New York Yankees enhances brand visibility, associating your message with the excitement of America’s favorite pastime.

In essence, Yankee Stadium presents a unique platform for brands to connect with sports enthusiasts and spectators alike.

Madison Square Garden

Madison Square Garden IV

Situated between 7th and 8th avenue, Madison Square Garden offers advertisers a prime spot amidst the hustle and bustle of New York City. As a beacon in the heart of midtown, near iconic landmarks, this location is not just another advertising space; it’s a gateway to a diverse and dynamic audience. Whether you’re aiming to reach locals or the myriad of tourists that flock to New York, Madison Square Garden is where your brand can shine brightly.

With its affordable billboard inventory, Madison Square Garden becomes an accessible choice for brands aiming for high visibility and exposure. The high foot traffic around this area ensures that your message won’t just be seen; it’ll be experienced by a wide, varied audience.

Feature Benefit
Prime Location High visibility in New York’s bustling midtown
Diverse Audience Access to both locals and tourists
Affordable Billboard Inventory Makes broad exposure accessible to brands
High Foot Traffic Guarantees maximum visibility and engagement

New York University

Turning your attention to New York University, you’ll find its academic influence and large student body make it an unbeatable spot for billboard advertising. The university’s location in the heart of Greenwich Village means your ads are seen by a youthful, diverse crowd, integrating your brand into the cultural fabric of the area. With NYU’s status as the largest private university in the U.S., your message gains unparalleled exposure to an engaged audience.

Academic Influence Grows

As New York University (NYU) continues to expand its influence, it offers advertisers affordable billboard inventory targeting college students and younger audiences in prime locations.

  • NYU’s main campus is located in Greenwich Village, encircling the vibrant Washington Square Park, making it a hotspot for visibility.
  • Being the largest private university in the U.S. by enrollment, NYU guarantees advertisers a diverse and extensive audience reach.
  • Affordable billboard spaces near NYU tap directly into the youthful, dynamic demographic, ideal for brands looking to make a lasting impression.
  • The strategic placement of these billboards around NYU’s campus leverages the constant flow of student and local foot traffic, ensuring maximum exposure for your advertising campaigns.

This prime location offers advertisers unique opportunities to showcase billboards directly targeting the student population. Advertising near NYU taps into a diverse audience that includes not only students but also faculty and local residents, in one of New York’s key areas. It’s a cost-effective strategy for those looking to engage with a dynamic, youthful demographic in an urban setting.

Cultural Integration

How can advertisers utilize the cultural vibrancy of New York University’s diverse student body to create impactful billboard campaigns? By tapping into NYU’s cost-effective billboard inventory, your brand can connect with the youth and diversity that thrives within this academic hub. Situated in Greenwich Village and surrounding Washington Square Park, these billboards are in a prime spot for guaranteeing visibility.

  • Strategically located in Greenwich Village for maximum exposure.
  • Target a diverse audience with the largest private university enrollment in the U.S.
  • Economical inventory makes it accessible for brands aiming at younger demographics.
  • Prominent visibility near Washington Square Park ensures your message reaches a wide and varied audience.

Make your mark in New York by showcasing your brand’s inclusivity and vibrancy through these sought-after billboard spots at NYU.

City College

Looking for an advertising spot in New York that combines affordability with visibility? Consider City College’s billboard inventory near its landmark buildings in Hamilton Heights. Located in a vibrant neighborhood, these billboards offer a unique opportunity to catch the eye of a diverse crowd. Stretching along Convent Avenue from 130th to 141st street, City College’s location guarantees your message reaches a wide and varied audience daily.

Strategically placed for maximum visibility, these billboards stand in a bustling area of Hamilton Heights. The area’s traffic, both pedestrian and vehicular, ensures continuous exposure for your advertisement. Whether you’re aiming to target students, locals, or visitors, this spot offers the perfect backdrop for your marketing message.

Besides, leveraging the iconic backdrop of City College’s landmark buildings amplifies the impact of your advertisement. By positioning your brand in such a historic and culturally rich setting, you’re not just advertising; you’re making a statement. It’s an ideal way to connect with a demographic that values education, community, and diversity. Don’t miss out on this prime New York City billboard location in Hamilton Heights.

JFK International Airport

JFK International Airport

If you’re looking to capture the attention of a global audience, JFK International Airport’s billboard spaces offer unparalleled visibility in one of the world’s busiest travel hubs. Situated in Queens, New York, JFK International Airport serves as a critical gateway for millions, making it a prime spot for advertisers looking to make a significant impact.

By placing your ads here, you’re not just targeting New Yorkers; you’re reaching a diverse, international crowd. Here’s what makes JFK International Airport a sought-after billboard location:

  • Global Reach: With passengers from all over the world, your advertisement gains international exposure.
  • High Traffic Volume: As one of the busiest airports in the U.S., the sheer number of eyes on your ad will be remarkable.
  • Diverse Audience: Appeal to a wide array of demographics, including tourists, business travelers, and locals.
  • Strategic Placement: Carefully positioned billboards guarantee your message is seen by millions annually.

Incorporating JFK International Airport into your advertising strategy isn’t just smart; it’s a move that promises your brand’s visibility on a massive scale. Utilize this bustling New York landmark to broadcast your message far and wide.

Additional Iconic Locations

1. Columbus Circle

Situated at the southwest corner of Central Park, Columbus Circle is a major point of convergence for traffic and people. Billboards here benefit from high visibility due to the constant flow of pedestrians and vehicles.

2. Lincoln Tunnel

The billboards leading into the Lincoln Tunnel capture the attention of hundreds of thousands of commuters traveling between New Jersey and Manhattan each day. It’s an ideal location for targeting professionals on the move.

3. Brooklyn Bridge

Connecting Manhattan and Brooklyn, the Brooklyn Bridge is frequented by thousands of daily commuters. The surrounding areas are prime real estate for billboards, particularly for targeting local residents and commuters.

4. Soho

Renowned for its vibrant artistic atmosphere and shopping scene, Soho’s fashionable streets are lined with billboards that blend seamlessly with the neighborhood’s chic aesthetic, targeting trendsetters and culture seekers.

5. Flatiron Building

Close-up photo of Flat Iron Building

The iconic Flatiron Building, located at a major intersection, is surrounded by billboards that make a lasting impression. Its unique architecture complements the striking visual advertisements that flank its broadways.

6. The High Line

This elevated park and walking trail offers unique billboard placement opportunities that engage visitors as they enjoy views of the city’s architecture and the Hudson River.

Additional Notes:

billboard advertising

most iconic advertising locations

Neutron Media

Light Year Media

Yankee Stadium

Madison Square Gardens


From the unmissable Times Square, bustling 24/7, to the iconic Liberty State Park with its peaceful views. Whether it’s the hustle of Madison Square Garden or the global gateway of JFK International Airport, each location offers a unique canvas for your message. Remember, in a city that never sleeps, these spots guarantee your brand doesn’t either. Make your mark where it matters most.

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